Burning The Ground Exclusive
When Bobby Brown released Don’t Be Cruel in 1988, he didn’t just dominate radio—he owned the dance floor. Even years after its initial release, the album continued to generate club interest, and one of the more intriguing artifacts from that era is the promo-only single “Every Little Hit (Megamix)”, issued in the United States as a promo single sent out to radio stations, and DJ record pools.
Unlike a standard commercial release, Every Little Hit (Megamix) was created strictly as a DJ tool, servicing clubs and radio mix shows that were hungry for nonstop Bobby Brown energy. Rather than focusing on a single track, the megamix stitches together highlights from Don’t Be Cruel, effectively functioning as a rapid-fire celebration of the album’s biggest moments. It’s Bobby at full throttle—hooks stacked on hooks, beats barely given time to breathe, and an overall sense that this was designed to keep dance floors moving without interruption.
Megamixes like this were a staple of the late ’80s and early ’90s club scene. They served multiple purposes: a sampler for casual listeners, a transition-friendly weapon for DJs, and a reminder of just how many hits an artist had accumulated in a short period of time. In Bobby Brown’s case, the format made perfect sense. Don’t Be Cruel was packed with chart-toppers and club favorites, and hearing them collide in one continuous mix only reinforced how dominant his run truly was.
Because it was promo-only, Every Little Hit (Megamix) never received the kind of widespread recognition that his commercial singles did. It was not found in record store bins, and many fans never knew it existed unless they were plugged into club culture or radio at the time. That scarcity has helped turn it into a bit of a cult item today—especially among collectors who appreciate the unique role promo 12″s played in shaping how dance music was heard and experienced.
Every Little Hit (Megamix) stands as a snapshot of an era when remix culture was booming, DJs were tastemakers, and record labels understood the power of the club. It may not be the most talked-about Bobby Brown release, but it’s a fascinating reminder that sometimes the most exciting records were the ones never meant for the general public—only for the booth, the floor, and those lucky enough to hear them in the moment.
SIDE A:
“Every Little Hit” Mega Mix (Club Version) 8:58
A.1 Every Little Step
A.2 On Our Own
A.3 Don’t Be Cruel
A.4 My Prerogative
SIDE B:
“Every Little Hit” Mega Mix (Radio Edit) 6:11
B.1 Every Little Step
B.2 On Our Own
B.3 Don’t Be Cruel
B.4 My Prerogative
VINYL GRADE:
Vinyl: Near Mint
Sleeve: Near Mint
RELEASE INFORMATION:
Label: MCA Records – L33-18116
Format: Vinyl, 12″, 33 ⅓ RPM, Promo
Country: US
Released: 1989
Genre: Hip Hop
Style: RnB/Swing
CREDITS:
- Co-producer – Bobby Brown (tracks: A.4, B.4)
- DJ Mix [Megamix] – Steve Anderson
- Executive-Producer – Louil Silas, Jr.*
- Producer – Gene Griffin (tracks: A.4, B.4), L.A. And Babyface* (tracks: A.1 to A.3, B.1 to B.3)
NOTES:
Includes special edits of “Every Little Step”, “On Our Own”, “Don’t Be Cruel” and “My Prerogative”. Inspired by Bobby’s mega hit “Dance… Ya Know It!” and “Don’t Be Cruel” albums.
Buy the 12″ at DISCOGS
VINYL TRANSFER & AUDIO RESTORATION:
-DjPaulT
for BURNING THE GROUND
THE GEAR:
Turntable: Technics SL-1200MK7
Cartridge/Stylus: Ortofon Concorde Music Black
Turntable Isolation Platform: ISO-Tone™ Turntable Isolation Platform
Platter: Pro Spin Acrylic Mat
Stabilizer: Pro-Ject Record Puck
Phono Pre-amp: Pro-Jec Tube Box DS2
Tubes: Genalex Gold Lion 12AX7 ECC83/B759 Gold Pins Vacuum Tube – Matched Pair
DAC: Alpha Design Labs GT40a USB DAC
Record Cleaning: VPI HW 16.5 Record Cleaning Machine
Artwork Scans: Epson Workforce WF-7610 Professional Printer/Scanner
SOFTWARE:
Recording/Editing: Adobe Audition 25 (Recording)
Down Sampling/Dither: iZotope RX Advanced 2
Artwork Editor: Adobe Photoshop CS5
Click Removal: Manual
FLAC/MP3 Conversion: dBpoweramp
M3U Playlist: Playlist Creator
RESTORATION NOTES:
All vinyl rips are recorded @ 32bit/float
FLAC (Level Eight)
Artwork scanned at 600dpi
**24bit FLAC Only Available For Seven Days!
Password: burningtheground
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In 1992, the wisecracking host of HBO’s Tales from the Crypt decided to take his gruesome groove to the dance floor with “The Crypt Jam.” Voiced by John Kassir in character as the delightfully demented Crypt Keeper, the single was released on Big Screen Records and both written and produced by Chuckii Booker, the multi-talented R&B artist best known for his hits “Turned Away” and “Games.”